Broadly speaking, an affiliate marketing business model involves a company recruiting and signing up individuals (affiliates) who sell its products for a reward. This reward may be either monetary or non-monetary depending on products or services affiliates sell.
In the United States, some people make a decent amount of money as affiliate marketers. According to figures published by the Performance Marketing Association, the number of people and businesses engaged in this area of marketing currently stands at more than 200,000. In addition, marketers in this field will generate revenues of more than $4 billion by 2014, according to the US Affiliate Marketing Forecast. With this in mind, read on to learn more about the benefits of working as a marketer in this area of business.
Low Risk Business Opportunity
Marketing online as an affiliate is a low-risk, high-return business opportunity. You do not necessarily have to invest huge amounts of borrowed money or personal savings to get started. Depending on the type of business that you choose, you can start with next to zero investment. For example, to work as an affiliate marketer online, all you need is internet access and a computer. Most Americans have access to the internet as well as a wide range of internet-enabled devices such as laptops and mobile devices.
Be your Own Boss
Unlike traditional blue-collar jobs, affiliate marketers enjoy flexible working hours and environment. It is up to you to decide when you want to work and for how long. You can work from home, while on holiday, work 24 hours, and even when travelling. Statistics from the 2012 Affiliate Summit AffStat Report show that 55.7 percent of affiliate marketers work from home. Blue-collar workers can only dream of such flexibility.
Minimal Working Experience
In order to get a blue-collar job, one has to meet a slew of requirements including academic qualifications, references, working experience, background checks, and even drug tests. Remember fulfilling all these requirements does not guarantee one a job.
To work as a marketer on the internet, you need minimal working experience. In fact, you can wake up, sign up as an online affiliate marketer, and start working immediately. In addition, most web-based marketing programs provide training whenever it is necessary.
No Glass Ceiling
In the corporate world, only a few people crack the glass ceiling. This is not the case in the affiliate marketing business landscape. It is up to you to decide how high you want to fly. However, you must be willing and ready to work hard in order to turn your dreams into reality.
Wide range of Products
Some people working from eight to five do not really love their jobs or employers. They are simply working to get a pay-check at the end of the month. The beauty of working as an affiliate marketer is you can choose a product niche that you love and run with it.
Running a marketing marketing business in this field is a great way to earn money. Benefits of working in the affiliate marketing business include low-risk, high-return business opportunity, no glass ceiling to worry about, minimal working experience required, wide range of products, as well as working at your own pace.